Poss & Soss

Poss & Soss is a gender netural baby and kidswear clothing brand that blends comfort with style, creating playful, soft-to-touch pieces designed for everyday adventures.

  • socail
  • socail
  • socail
  • socail
https://gertrudemarketing.com.au/wp-content/uploads/2023/10/GertrudeMarketingAsset-4@400x-e1696568847809.png

The Challenge

Expand the brand’s reach by creating buzz on social media, and ultimately drive more people to follow Poss & Soss and purchase.

https://gertrudemarketing.com.au/wp-content/uploads/2023/10/GertrudeMarketingAsset-2@400x-e1696568823500.png

The Solution

We tapped into trending content that resonated with our audience, leveraging social media trends as they unfolded. By combining relatable, engaging posts with key product USPs, we created a winning formula. This strategy helped drive brand awareness, with a mix of viral moments and product highlights that attracted attention and sparked conversations about Poss & Soss.

https://gertrudemarketing.com.au/wp-content/uploads/2023/10/GertrudeMarketingAsset-1@400x-e1696568784893.png

The Outcome

18.2M views, 228K shares, and 700K likes on all platforms!

Facebook: 13.8M plays, 167.5k likes, 8.6k shares, 4.4k follows

Instagram: 10.1M views, 417.7k likes, 182.7k shares, 1.3k follows

TikTok: 1.1M views, 114.7k likes, 36.7k shares, 3.6k profile views

18.2M

views

228K

shares

700K

likes

image image

Let’s chat

Come on, say hi.

Get in Contact arroe