Poss & Soss

Poss & Soss is a gender netural baby and kidswear clothing brand that blends comfort with style, creating playful, soft-to-touch pieces designed for everyday adventures.

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The Challenge

Expand the brand’s reach by creating buzz on social media, and ultimately drive more people to follow Poss & Soss and purchase.

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The Solution

We tapped into trending content that resonated with our audience, leveraging social media trends as they unfolded. By combining relatable, engaging posts with key product USPs, we created a winning formula. This strategy helped drive brand awareness, with a mix of viral moments and product highlights that attracted attention and sparked conversations about Poss & Soss.